Illustration meets Il Gufo Savoir Faire collection
The Fall/Winter 2023 collection by Il Gufo has come to life: from sartorial clothing to animated illustrations. Fox, otter, marmot, bear, and fawn narrate the craftsmanship of the clothing.
The sweet animals of the forest are the protagonists of refined embroideries, and transform into delicate and evocative animations.
For this project, a palette with delicate tones was chosen to evoke crayons and nature. Each character represents a small space of storytelling and serenity within social media.
Illustrations: Maria Marega Art direction & PM: Studio Polline Customer: Il Gufo Year: 2023