MenuClose
#illustration #packaging #handlettering
Gli infusi del bosco
Packaging illustrati limited edition
Well-being moments in the forest enchanting atmosphere. A journey into the woods with flavours and illustrated patterns.
For the herbal tea company Neavita.it I designed three illustrated concepts with three different infusions. The products were sold in limited series in Winter 2021.
A colour palette was chosen for better differentiate three different infusion products: Rosa Canina and Lamponi, Enchanted Forest, Ribes and Blueberries; colours were selected to evoke forest atmosphere.
The patterns include different elements: the ingredients that make the infusions, animals and plants from the forest, a small claim in hand lettering. Illustrations were made with digital technique.
Harmonic and replicable compositions were developed to be inserted within different supports: ceramic mug, tin “picnic basket”, cardboard box, metal “duo” box.
Illustrations, Lettering and graphic design: Maria Marega
Art direction: Manuel Rigo, Luca Emanuele Simonato
Render and execution: Opificio Lamantini Anonimi
Customer: HP Italia srl – Neavita
Year: 2020 – 2021
